
Jean Verheyen
Strokar 2018
Client
Jean Verheyen is one of the famous underwriters on the Belgian insurance market. Specialized in his own risks in transport & fine arts, this family business member of the Axa Group celebrated his Century.
Concept
Jean Verheyen is an underwriter specialized in transport & fin arts insurance.
We designed personal invitations respecting the theme "urban art". The guests could discover a unique place of 5000m2 dedicated to street art. In order to make this event unforgettable, we set up a live work by a famous street artist and discovered this unique place in the centre of Brussels, formerly occupied by a commercial area.
The event ended with the presence of a dj who added an extra atmosphere. Brokers could once again considered Jean Verheyen as an expert in the art sector.
Skills
Event management - Branding - Graphic design - Print